3. If wholesalers buy Basic cigarettes for 82 cents per pack and take a 15 percent markup,...
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3. If wholesalers buy Basic cigarettes for 82 cents per pack and take a 15 percent markup, how much will those cigarettes sell for to retailers? If the retailers take a 30 percent markup, how much will the cigarettes cost consumers?
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Marketing
ISBN: 9780133545005
2nd Edition
Authors: Warren J. KeWarren J. Keegan, Sandra E. Moriarty, Thomas R. Duncanegan, Mark C. Green
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