3. What are the two aspects of integrated market- ing and why are they important? If you...

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3. What are the two aspects of integrated market- ing and why are they important? If you were marketing manager for Millennium, what would you add to the marketing plan in order to strengthen the company's integrated mar- keting program?

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Marketing

ISBN: 9780133545005

2nd Edition

Authors: Warren J. KeWarren J. Keegan, Sandra E. Moriarty, Thomas R. Duncanegan, Mark C. Green

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Question Posted: Oct 16, 2024 09:03 AM

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3. What are the two aspects of integrated market- ing and why are they important? If you...

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