5. Bleeke and Ernst, 1991; and Parkhe, 1991, show the lack of durability of many strategic alliances.

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ISBN: 9780073381015

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Authors: Johny K Johansson

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5. Bleeke and Ernst, 1991; and Parkhe, 1991, show the lack of durability of many strategic alliances.
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5. Bleeke and Ernst, 1991; and Parkhe, 1991, show the lack of durability of many strategic alliances.

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Global Marketing

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