5. Learn how to monitor the environmental trends in these markets, and track how they change as...

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5. Learn how to monitor the environmental trends in these markets, and track how they change as political, military, and economic realities change—by external forces, such as the rising oil prices in 2007–2008.

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Global Marketing

ISBN: 9780073381015

5th Edition

Authors: Johny K Johansson

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