6. Explain why it is important to marketers other than publishers that teenagers influ- ence which magazines

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6. Explain why it is important to marketers other than publishers that teenagers influ- ence which magazines are read in many households.

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Marketing

ISBN: 9780133545005

2nd Edition

Authors: Warren J. KeWarren J. Keegan, Sandra E. Moriarty, Thomas R. Duncanegan, Mark C. Green

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