15. Advertisement of drugs to patients rather than to doctors is an effective implementation of a pull

Question:

15. Advertisement of drugs to patients rather than to doctors is an effective implementation of a pull strategy. This strategy has grown significantly in recent years by pharmaceutical companies for specialty drugs and is supported by multichannel promotional campaigns.

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question
Question Posted: