1.. Visit a self-service environment and analyze how the design dimensions guide you through the service process....

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1.. Visit a self-service environment and analyze how the design dimensions guide you through the service process. What do you find most effective for you, and what seems least effective? How could that environment be improved to further ease the

‘way-finding’ for self-service customers?

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Services Marketing People, Technology, Strategy

ISBN: 9780131875524

8th Edition

Authors: Christopher H Lovelock, Jochen Wirtz

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Question Posted: Sep 27, 2024 03:02 AM

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1.. Visit a self-service environment and analyze how the design dimensions guide you through the service process....

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Services Marketing People, Technology, Strategy

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