Once a CRM system is identified, should its implementation be outsourced? Assuming you do decide to outsource the entire implementation of the selected CRM, how would you manage the outsourcer to make sure the implementation is successful? Barbara and Jeremy have done some serious economic justification of the myriad technologies that could benefit their business, and they have chosen CRM as the top priority.

They feel that they have grown to a point where they will need a full-time project manager to oversee the acquisition and implementation of the CRM, and they have asked you to describe how you would proceed on this project.

At the start of your internship, you were hopeful it might lead to a full-time job offer after graduation, so you see this as your opportunity to impress Barbara and Jeremy with your business education and your systems expertise.