1. How would you characterize P&G's product development and marketing strategy toward Japan in the 1970s and...

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1. How would you characterize P&G's product development and marketing strategy toward Japan in the 1970s and 1980s. What were the advantages of this strategy? What were the drawbacks?

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ISE International Business Competing In The Global Marketplace

ISBN: 9781260092349

7th Edition

Authors: Charles Hill, G. Tomas M. Hult

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Question Posted: Oct 19, 2024 03:00 AM

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1. How would you characterize P&G's product development and marketing strategy toward Japan in the 1970s and 1980s. What were the advantages of this strategy? What were the drawbacks?
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1. How would you characterize P&G's product development and marketing strategy toward Japan in the 1970s and...

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ISE International Business Competing In The Global Marketplace

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