Imagine that the situation in this case study was reversed, that is, the Brazilian businessmen were coming
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Imagine that the situation in this case study was reversed, that is, the Brazilian businessmen were coming to the United States to look for a supplier. What would you tell the Brazilians about American business culture to prepare them for success?
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International Management Managing Across Borders And Cultures Text And Cases
ISBN: 9781292153537
9th Global Edition
Authors: Helen Deresky
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