Is allowing vendors to buy trips for top executives who are in a position to influence business

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Is allowing vendors to buy trips for top executives who are in a position to influence business decisions on the vendors' behalf an ethical practice? Use the proportionality framework in BP3 to answer the question.

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Ethics In Marketing International Cases And Perspectives

ISBN: 9781138648098

2nd Edition

Authors: Patrick E. Murphy , Gene R. Laczniak , Fiona Harris

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