Examine the benefits and disadvantages of personalisation, community-building and direct email. For an organisation of your choice
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Examine the benefits and disadvantages of personalisation, community-building and direct email. For an organisation of your choice recommend a suitable balance between these emarketing tools.
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Munibah Munir
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Digital Business And E Commerce Management
ISBN: 9781292193335
7th Edition
Authors: Dave Chaffey, Tanya Hemphill, David Edmundson-Bird
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