The article Racial Stereotypes in Childrens Television Commercials (J. of Adver. Res., 2008: 8093) reported the following frequencies with which ethnic characters appeared in recorded
The article “Racial Stereotypes in Children’s Television Commercials” (J. of Adver. Res., 2008: 80–93) reported the following frequencies with which ethnic characters appeared in recorded commercials that aired on Philadelphia television stations.
African Ethnicity: American Asian Caucasian Hispanic Frequency: 57 11 330 6 The 2000 census proportions for these four ethnic groups are .177, .032, .734, and .057, respectively. Does the data suggest that the proportions in commercials are different from the census proportions? Carry out a test of appropriate hypotheses using a significance level of .01, and also say as much as you can about the P-value.
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Authors: Jay L Devore, Roger Ellsbury
8th Edition
1133169341, 9781133169345
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