1. Give an example of differentiation in Stanley Lynch’s organization structure and an example of integration in this structure.

The Stanley Lynch Investment Group is a large investment firm headquartered in New York. The firm has 12 major investment funds, each with analysts operating in a separate department.
Along with knowledge of the financial markets and the businesses it analyzes, Stanley Lynch’s competitive advantage comes from its advanced and reliable computer systems. Thus an effective information technology (IT) division is a strategic necessity, and the company’s chief information officer (CIO) holds a key role at the firm.