1214. Encarta is a multimedia encyclopedia on CD-ROM, which Microsoft produced from 1993 to 2009. It had

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12–14. Encarta is a multimedia encyclopedia on CD-ROM, which Microsoft produced from 1993 to 2009. It had nine different editions. Examples include editions in British English, American, German, and Italian. The North American version alone had 40 million words and 45,000 articles. Microsoft delegated major editorial decisions to teams of local experts, mostly academics and specialists “who know their stuff.” For example, a team of experts primarily from Italy was given editorial decisions for the Italian edition. Encyclopedia Britannica uses a different policy. Its central staff has decision rights to ensure a standard presentation is presented in all editions. Discuss the pluses and minuses of Microsoft’s policy relative to Encyclopedia Britannica’s.

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Managerial Economics And Organizational Architecture

ISBN: 9781260571219

7th International Edition

Authors: Clifford W. Smith, Jerold Zimmerman, James Brickley

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