191. Discuss the pros and cons of the policy described in the following quote from Fortune27: According

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19–1. Discuss the pros and cons of the policy described in the following quote from Fortune27:

According to the new thinking, any kind of work to which a company can’t bring a special set of skills should be spun off, outsourced or eliminated. Thus AT&T, GE, IBM, and Shell Oil are in the process of spinning off legal, public relations, billing, payroll, and other services. What’s left, whether it’s a $100 million corporation or a $100 billion corporation, is the ideal size. . . . For example, if marketing is a competitive advantage in an industry, then it should build up its marketing muscle and employ outside suppliers and service firms to do everything else.

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Managerial Economics And Organizational Architecture

ISBN: 9781260571219

7th International Edition

Authors: Clifford W. Smith, Jerold Zimmerman, James Brickley

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