223. The Body Shop started its business by developing an extensive network of franchisees. Recently, franchisees have
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22–3. The Body Shop started its business by developing an extensive network of franchisees.
Recently, franchisees have complained about the company’s competing with their franchises through direct catalog sales and over the Internet. How does an expansion of Internet and direct catalog selling affect The Body Shop?
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Managerial Economics And Organizational Architecture
ISBN: 9781260571219
7th International Edition
Authors: Clifford W. Smith, Jerold Zimmerman, James Brickley
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