Banks and insurers both need distribution networks to sell products and serve their customers. In France, many

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Banks and insurers both need distribution networks to sell products and serve their customers. In France, many banks sell life insurance following a model called bancassurance.

How can this be justified: economies of scale or scope?

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Managerial Economics

ISBN: 127321

4th Edition

Authors: Ivan Png

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Question Posted: Oct 07, 2024 10:00 AM

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Banks and insurers both need distribution networks to sell products and serve their customers. In France, many banks sell life insurance following a model called bancassurance. How can this be...
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Banks and insurers both need distribution networks to sell products and serve their customers. In France, many

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Managerial Economics

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