Suppose in Table 7.2 (Product Bundling) that the professional user values Expedia Streets at $15 rather than

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Suppose in Table 7.2 (Product Bundling) that the professional user values Expedia Streets at $15 rather than $30. Keep all other valuations the same. Discuss how this change affects the optimal pricing strategy.

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Managerial Economics and Organizational Architecture

ISBN: 978-0073375823

5th edition

Authors: James Brickley, Jerold Zimmerman, Clifford W. Smith Jr

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