Communication about change is best done with a persuasive account, to ensure that as many people as

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Communication about change is best done with a persuasive account, to ensure that as many people as possible, inside and outside the organization, share a common understanding. LO.1

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Managing Organizational Change A Multiple Perspectives Approach

ISBN: 9781260043716

4th Edition

Authors: Ian Palmer, Richard Dunford, David Buchanan

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