Explain why internal marketing is an important part of a marketing program.

Question:

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For book-img-for-question

Marketing For Hospitality And Tourism

ISBN: 9781292363516

8th Global Edition

Authors: Philip Kotler, John T. Bowen, Seyhmus Baloglu

See More Books

Question Posted: Dec 18, 2023 12:35 AM

See More Questions

Planning is one of the most important management functions in any business. A front office managers first step in planning should involve determine the departments goals. Planning also includes...
Job descriptions: In determining who will be responsible for what duties, you are to compile a Job description for the Assistant Front Office Manager, The Front Desk Agent, The Reservations Agent and...
Hi there , I need help. for my work i need a relevant and well written introduction as well as conclusion to the following below. My work is complete i just need a introduction and conclusion please...
Think about the impact that e-commerce and more flexible networks of organisations has had on the way international business is conducted. How has it created new complexities in the relationships...
Pal acquired all the stock of Sta of Britain on January 1, 2011, for $163,800, when Sta had capital stock of 60,000 and retained earnings of 30,000. Stas assets and liabilities were fairly valued,...
Aranda Corporation made the following cash purchases of securities during 2020, which is the first year in which Aranda invested in securities. 1. On January 15, purchased 10,000 shares of Sanchez...
Forecasting movie revenues with Twitter. Refer to the IEEE International Conference on Web Intelligence and Intelligent Agent Technology (2010) study of how social media (e.g., Twitter.com) may...
Sea Star Company manufactures diving masks with a variable cost of $12.50. The masks sell for $ 17.00. Budgeted fixed manufacturing overhead for the most recent year was $396,000. Actual production...
The financial statements of Post Company and Stamp Company on December 31, Year 5, were as follows: BALANCE SHEETS Assets Cash Accounts receivable Inventories Equipment (net) Buildings (net)...
Visit a hospitality or travel company. Ask some questions about its products. For example, at a restaurant you may ask about the hours it is open and about menu items. You may state you are looking...
Go to the internet site of a hospitality or travel company. Think about the companys target market and the brand image it should portray. Does the companys Web site reinforce this brand image? Why or...
Find the area of the figure described. Round your answer to two decimal places. A circle with radius 9.5 inches.
Carol's Cupcakes has grown from a home business into a one of the largest event and wedding catering companies in the area. Its founder, Carol Thompson, first dreamed of owning her own company while...
Many things have changed for businesses in 2022. The previous 2 business years of 2020 and 2021 have tested businesses and the workforce like nothing else. Not only were profits reduced, and...
1) Virginia Tech's motto is "Ut Prosim" which means 'That I May Serve'. Share how you contribute to a community that is important to you. How long have you been involved? What have you learned and...
Person Is Arianna Grande Answer all questions Who are they? How successful are they? Why would companies be interested in partnering with them? Identify one company from their industry that you feel...
Imagine you have just retired after a long and very successful career (as a physiotherapist). Congratulations! You've made such an impact in the world that business and community leaders from around...
Let X and Y be independent random variables with means x, y and variances 2X 2Y. Find an expression for the correlation of XY and Y in terms of these means and variances.
Describe the general ways that the revised Form 990, applicable for tax year 2008 and beyond, is different from previous versions.
Define and give examples of the Ohio State leadership dimensions.
Compare and contrast trait and behavioral theories.
Describe Fiedler's contingency model.
Break-Even Sales and Sales to Realize Income from Operations For the current year ending October 31, Yentling Company expects fixed costs of $537,600, a unit variable cost of $50, and a unit selling...
You buy a stock for $35 per share. One year later you receive a dividend of $3.50 per share and sell the stock for $30 per share. What is your total rate of return on this investment? What is your...
Filippucci Company used a budgeted indirect-cost rate for its manufacturing operations, the amount allocated ($200,000) is different from the actual amount incurred ($225,000). Ending balances in the...

Explain why internal marketing is an important part of a marketing program.

Question:

Step by Step Answer:

Internal marketing is an essential component of a marketing program because it focuses on nurturing and engaging employees within an organization It emphasizes treating employees as internal customers ...View the full answer

Marketing For Hospitality And Tourism

Students also viewed these Business questions