Read the section on the Elements of the marketing mix and devise mixes for the following companies

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Read the section on the ‘Elements of the marketing mix’ and devise mixes for the following companies and their target consumers:

(a) A student backpacker hostel

(b) A luxury boutique hotel

(c) A budget car hire company

(d) A local independent café

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Marketing Tourism And Hospitality Concepts And Cases

ISBN: 9783030641108

1st Edition

Authors: Richard George

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Question Posted: Feb 01, 2024 03:02 AM

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Read the section on the Elements of the marketing mix and devise mixes for the following companies

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This question is asking for marketing mix strategies for a a student backpacker hostel b a luxury boutique hotel c a budget car hire company and d a l...View the full answer

Marketing Tourism And Hospitality Concepts And Cases

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