What are the five components of the buying unit? Give an example of a buying unit in

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What are the five components of the buying unit? Give an example of a buying unit in hospitality or tourism.

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Hospitality Marketing Management

ISBN: 9780471476542

4th Edition

Authors: Robert D Reid, David C Bojanic

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Question Posted: May 23, 2024 01:00 AM

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What are the five components of the buying unit? Give an example of a buying unit in

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Hospitality Marketing Management

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