With most customers having a smartphone, mobile apps are becoming an essential tool for hotels and other

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With most customers having a smartphone, mobile apps are becoming an essential tool for hotels and other businesses in hospitality and tourism. If you were an app developer pitching to a hotel, how would you convince them to have one of their own?

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Marketing For Hospitality And Tourism

ISBN: 9781292363516

8th Global Edition

Authors: Philip Kotler, John T. Bowen, Seyhmus Baloglu

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Question Posted: Dec 13, 2023 11:43 AM

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With most customers having a smartphone, mobile apps are becoming an essential tool for hotels and other

Question:

Step by Step Answer:

To convince a hotel to have its own mobile app I would highlight the following key benefits and advantages 1 Enhanced Guest Experience A hotel app can offer a range of features that enhance the overal...View the full answer

Marketing For Hospitality And Tourism

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