How should an organizations marketing strategy be linked to its strategic plan?

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How should an organization’s marketing strategy be linked to its strategic plan?

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Marketing Health Services

ISBN: 9781640551558

4th Edition

Authors: Richard K. Thomas

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Question Posted: Jan 13, 2024 07:01 AM

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How should an organizations marketing strategy be linked to its strategic plan?

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An organizations marketing strategy should always be directly linked to its strategic plan This is important because the strategic plan sets out the o...View the full answer

Marketing Health Services

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