6. Examine marketing practices of a transnational company such as McDonalds and discuss whether and to what

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6. Examine marketing practices of a transnational company such as McDonald’s and discuss whether and to what extent the company attends to the cultural tensions in your country.

Explain the tensions consumers face. Discuss the specific strategies that the company has or should devise to help consumers solve these tensions.

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Marketing Management

ISBN: 9781138561410

2nd Edition

Authors: Luca M. Visconti

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Question Posted: Oct 08, 2024 02:01 AM

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6. Examine marketing practices of a transnational company such as McDonalds and discuss whether and to what

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Marketing Management

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