Explain the key aspects of the organizational buying process.

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Marketing Management

ISBN: 9781292404813

16th Global Edition

Authors: Philip Kotler, Kevin Keller

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Question Posted: Dec 09, 2023 06:34 AM

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Explain the key aspects of the organizational buying process.

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The organizational buying process involves several stages that organizations go through when purchasing goods or services for their operations These s...View the full answer

Marketing Management

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