Explain the role of marketing in the organization.

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Marketing Management

ISBN: 9781292404813

16th Global Edition

Authors: Philip Kotler, Kevin Keller

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Question Posted: Dec 09, 2023 06:34 AM

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Explain the role of marketing in the organization.

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Marketing plays a crucial role in the organization by fulfilling several key functions 1 Building Brand Awareness and Reputation Marketing increases brand awareness by communicating the organizations ...View the full answer

Marketing Management

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