What strategies are appropriate for introducing new offerings and influencing adoption? (Page 170)

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What strategies are appropriate for introducing new offerings and influencing adoption?

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A Framework For Marketing Management

ISBN: 9781292093147

6th Global Edition

Authors: Philip Kotler, Kevin Keller

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Question Posted: Jul 26, 2024 06:00 AM

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What strategies are appropriate for introducing new offerings and influencing adoption? (Page 170)

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A Framework For Marketing Management

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