4. HP would like to determine consumer response to a new lightweight tablet PC that it has...
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4. HP would like to determine consumer response to a new lightweight tablet PC that it has developed.
What research design would you recommend?
Discuss how social media can be used in implementing this design.
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Related Book For
Basic Marketing Research: Leeds University Business School
ISBN: 207990
4th Edition
Authors: Malhotra, Naresh K
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