1.4 You are a researcher preparing a report for a high-tech firm on The potential demand for...
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1.4 You are a researcher preparing a report for a high-tech firm on ‘The potential demand for electric cars in Europe’. Develop a format for your report. How is that format different from the one given in this book? Discuss the format and purposes of each section with your boss (role played by a student in your class).
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Marketing Research: An Applied Approach
ISBN: 187936
5th Edition
Authors: Malhotra, Naresh K;Nunan, Daniel(Contributor);Birks, David F(Contributor)
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