7 gain an understanding of the ethical aspects of marketing research and the responsibilities that marketing research

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7 gain an understanding of the ethical aspects of marketing research and the responsibilities that marketing research stakeholders have to themselves, each other, and to the research project;

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Marketing Research: An Applied Approach

ISBN: 187938

2nd Edition

Authors: Naresh K. Malhotra, David F. Birks

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Question Posted: Oct 28, 2024 11:01 AM

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7 gain an understanding of the ethical aspects of marketing research and the responsibilities that marketing research

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Marketing Research: An Applied Approach

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