Gather ideas about different dimensions useful for segmenting the womens beauty products market. You may use your

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Gather ideas about different dimensions useful for segmenting the women’s beauty products market. You may use your own ideas, but you probably will also want to examine advertising and other marketing communications developed by different beauty care brands.

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Marketing Real People Real Decisions

ISBN: 9780273758167

2nd European Edition

Authors: Michael R. Solomon

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