Some people are turned off by advertising because they say it is obnoxious, that it insults their
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Some people are turned off by advertising because they say it is obnoxious, that it insults their intelligence, and that advertising claims are untrue. Others argue that advertising is beneficial and actually provides value for consumers.
What are some arguments on each side? How do you feel?
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Related Book For
Marketing Real People Real Decisions
ISBN: 9780273758167
2nd European Edition
Authors: Michael R. Solomon
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