Your university library wants to study the use of its facilities and the frequency of book loans

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Your university library wants to study the use of its facilities and the frequency of book loans in order to assess the volume and trends of demand of those facilities. List the survey methods that could be used. Which method is best?

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Marketing Research : An Applied Orientation

ISBN: 187939

7th Global Edition

Authors: Naresh K. Malhotra

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Question Posted: Oct 28, 2024 02:00 AM

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Your university library wants to study the use of its facilities and the frequency of book loans

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Marketing Research : An Applied Orientation

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