Direct marketing has a very diverse array of contact vehicles. What are some of the most commonly

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Direct marketing has a very diverse array of contact vehicles. What are some of the most commonly used, and how can they each help to visually and verbally express the key consumer benefit?

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Integrated Marketing Communication Creative Strategy From Idea To Implementation

ISBN: 9781538101056

3rd Edition

Authors: Robyn Blakeman

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Question Posted: Feb 04, 2024 02:01 AM

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Direct marketing has a very diverse array of contact vehicles. What are some of the most commonly

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Direct marketing involves strategies used by companies to directly reach customers with promotional messages and advertisements These strategies use s...View the full answer

Integrated Marketing Communication Creative Strategy From Idea To Implementation

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