Why is direct mail often referred to as junk mail, and how can that perception be turned
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Why is direct mail often referred to as “junk mail,” and how can that perception be turned around?
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Direct mail is often referred to as junk mail because it often includes unsolicited advertisements o...View the full answer
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Related Book For
Integrated Marketing Communication Creative Strategy From Idea To Implementation
ISBN: 9781538101056
3rd Edition
Authors: Robyn Blakeman
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