1. Changes in consumer attitudes, especially the growth of consumerism and environmentalist!!, have led to more societal...

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1. Changes in consumer attitudes, especially the growth of consumerism and environmentalist!!, have led to more societal marketing - and to more marketing that is supposedly good for society, but is actually close to deception.

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Principles Of Marketing

ISBN: 9780136715641

2nd European Edition

Authors: Philip Kotler , Gary Armstrong

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Question Posted: Oct 16, 2024 05:00 AM

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1. Changes in consumer attitudes, especially the growth of consumerism and environmentalist!!, have led to more societal...

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Principles Of Marketing

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