1. Communications that strive to change everyones behaviour in a more sustainable direction focusing especially on the...

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1. Communications that strive to change everyone’s behaviour in a more sustainable direction focusing especially on the person’s lifestyle, e.g. their energy use, recycling, travel habits etc.

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Principles Of Marketing

ISBN: 9780985764807

2nd Scandinavian Edition

Authors: Armstrong Gary M. Armstrong; Anders Parment; Philip Kotler

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Question Posted: Oct 16, 2024 04:02 AM

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1. Communications that strive to change everyones behaviour in a more sustainable direction focusing especially on the persons lifestyle, e.g. their energy use, recycling, travel habits etc.
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1. Communications that strive to change everyones behaviour in a more sustainable direction focusing especially on the...

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Principles Of Marketing

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