13-4 Explain how wholesalers add value in the channel of distribution. (AACSB: Communication) ...

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13-4 Explain how wholesalers add value in the channel of distribution. (AACSB: Communication)

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Marketing 4.0

ISBN: 9781119341208

1st Edition

Authors: Hermawan Kartajaya, Philip Kotler, Iwan Setiawan

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