20-12 Low-income consumers often dont have bank accounts and credit cards. Describe how some financial institutions are
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20-12 Low-income consumers often don’t have bank accounts and credit cards. Describe how some financial institutions are trying to meet the needs of these ‘unbanked’ consumers.
(AACSB: Communication; Reflective thinking)
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Related Book For
Principles Of Marketing
ISBN: 9780131018617
7th European Edition
Authors: Philip Kotler, Gary Armstrong
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