4 Can an operation using both geographic and product-based sales organisation work? Why does Colomer do it

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4 Can an operation using both geographic and product-based sales organisation work? Why does Colomer do it this way rather than using other customer-based methods of sales organisation?

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Principles Of Marketing

ISBN: 9780273644446

4th Edition

Authors: Frances Brassington, Stephen Pettitt

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Question Posted: Oct 14, 2024 10:03 AM

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4 Can an operation using both geographic and product-based sales organisation work? Why does Colomer do it this way rather than using other customer-based methods of sales organisation?
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4 Can an operation using both geographic and product-based sales organisation work? Why does Colomer do it

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Principles Of Marketing

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