Do husbands and wives like the same TV shows? A recent study by Nielsen Media Research asked

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Do husbands and wives like the same TV shows? A recent study by Nielsen Media Research asked a young married couple to rank 14 shows from best to worst. A rank of 1 indicates the best-liked show and a rank of 14 the least-liked show. The results for one married couple follow.

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a. Draw a scatter diagram. Place the male rankings on the horizontal axis and the female rankings on the vertical axis.
b. Compute the coefficient of rank correlation between the male and female rankings.
c. At the .05 significance level, is it reasonable to conclude there is a positive association between the tworankings?
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Statistical Techniques In Business And Economics

ISBN: 356

16th Edition

Authors: Douglas Lind, William Marchal

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