A company uses exponential smoothing with trend to forecast monthly sales of its product, which show a
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A company uses exponential smoothing with trend to forecast monthly sales of its product, which show a trend pattern. At the end of week 5, the company wants to forecast sales for week 6. The trend through week 4 has been 25 additional cases sold per week. Average sales have been 95 cases per week. The demand for week 5 was 100 cases. The company uses α = 0.20 and β = 0.15. Make a forecast including trend for week 6.
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Operations Management An Integrated Approach
ISBN: 9781119497387
7th Edition
Authors: R. Dan Reid, Nada R. Sanders
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