Which of the following is not a dimension or subdimension in a customers utility function? a. Convenience

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Which of the following is not a dimension or subdimension in a customer’s utility function? 

a. Convenience 

b. Price 

c. Location 

d. Customer satisfaction 

e. Performance

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Operations Management

ISBN: 9781260547610

2nd International Edition

Authors: Gerard Cachon, Christian Terwiesch

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