1. Assuming the survey scores are accurate, what conclusions can you draw about Craft Originalities’ culture? What is your evidence?

2. If Craft Originalities adopted a mass production manufacturing process similar to its competitor, Saint Crafters, how do you think that would affect the attitude scores of the workers? Explain.

3. How do you think the rural environment might have influenced the lack of formalization and casual work environment at Craft Originalities? Discuss.