Identify an organization in which you consider that the culture has changed in the last fi ve years. It could be where you work, or an organization you know well, or a well-known brand.

● Can this be regarded as a planned culture change? Can it (also) be regarded as emergent culture change?

● Whether deliberate or unintended, how do you think the change in culture was accomplished?

● In which ways, or from whose standpoint, has the change in culture been benefi cial, and in which ways, or from whose standpoint, detrimental?