10. Nonprobability sampling weakens the representativeness of a sample to the popu- lation because it does not...
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10. Nonprobability sampling weakens the representativeness of a sample to the popu- lation because it does not rely on random sampling; however, it is used when no other sampling technique will result in an adequate and appropriate sample.
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Communication Research Asking Questions Finding Answers
ISBN: 9780073406763
3rd Edition
Authors: Joann Keyton
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