9. How the survey looks can affect if and how respondents will answer; it should be uncluttered...

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9. How the survey looks can affect if and how respondents will answer; it should be uncluttered and readable and respondents should be told explicitly how and where to mark their responses.

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Communication Research Asking Questions Finding Answers

ISBN: 9780073406763

3rd Edition

Authors: Joann Keyton

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Question Posted: Sep 21, 2024 11:00 AM

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9. How the survey looks can affect if and how respondents will answer; it should be uncluttered...

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Communication Research Asking Questions Finding Answers

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