Explain how advertising works and discuss the importance of persuasion when selling FMCG brands.
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Explain how advertising works and discuss the importance of persuasion when selling FMCG brands.
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Advertising is a marketing communication strategy used to inform or persuade an audience usually consumers about particular products services or ideas ...View the full answer
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Related Book For
Principles And Practice Of Marketing
ISBN: 9781526849533
10th Edition
Authors: David Jobber, Fiona Ellis-Chadwick
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